Packaging Design for Bellbird Baked Goods
Alice from Bellbird Baked Goods was looking for a Christmas packaging design that reads gift and pops on the shelves. I designed a box for Panettone, big stickers for the Stollen bags and little stickers to elevate the boxes of mince tarts and bags of gingerbread cookies. Local production and sustainability were also factored into the process.
Bellbird prides itself on its craftsmanship and using the best local and organic ingredients for making a high-quality product. The result is utterly delicious.
It was important to me to honour the local symbols and traditions of the holiday season in my design. Cheerful, bright, Christmasy colours and bold simplicity resulted in packaging that stood out on the retail shelves and made a great seasonal gift.
Streamside Organics
Streamside Organics was looking for a brand that represents their values of sustainability in all areas of their operation as well as being approachable, local, knowledgeable and friendly. Treating the land and their people well is in the core of the business and reflects in their delicious and nutritious produce.
Splitting off from Spring Collective, it was essential to create a clear visual distinction from the former brand.
I focused on clarity and simplicity while showing the friendly and approachable nature of the company. The beetroot is subtly heart-shaped, which further supports the message of care for the land, produce and people.
Te Pūtahi Christchurch centre for architecture + city-making
The director of Te Pūtahi reached out to me to design a series of assets to promote their Neighbourhood Walks. These are walks led by locals showing off their neighbourhood, sharing stories and favorite places to foster connection and an elevated sense of place.
Kin Strategy
Kin is a consultancy focused on social impact and corporate responsibility (CSR), offering services including strategy, impact assessment and research. The founder approached me to create a brand that has a personal feel and reflected Kin
Empact Co
Empact co is a company formed by four individuals who are very passionate about creating positive change to New Zealand organisations. They approached me to create a distinctive brand for their empathy and impact-driven new business.
Happy Cow Milk Company
Happy Cow Milk Company is a business that aims to revolutionise the dairy industry to improve animal welfare, reduce the impact on our land and water, eliminate single-use plastic and empower farmers and consumers through fair payment, all of which will result in improved milk quality. I joined the Happy Cow team in early 2018 and have been in charge of their visual communication ever since.
Shown above are the Information memorandum for our 2019 quity crowdfunding campaign, our home delivery app (still in development) and a snippet into our social media.
The Green Lab
Website design for the Green Lab formerly known as Greening the Rubble. It is a community focused organisation that creates wonderful green spcaces for people to come together.